«Let food be thy medicine and medicine be thy food»
HIPPOCRATES ANCIENT GREEK PHYSICIAN (460-377 B.C.)
Choosing food with awareness is a revolutionary act that can change the world.
“Food ReLOVution: What we eat can make a difference”
is an eye-opening and compelling feature documentary that examines the consequences of the meat culture as concerns grow about health, world hunger, animal welfare and the environmental cost of livestock production. It aims to show how these global issues affect everyone and are interrelated, and how making our food choices with a sense of awareness, knowing what we are buying and what we are eating is the first fundamental step towards a better world.
It aims to be an inspiring tool of understanding and empowerment, reminding us that we have the power to change things if we really want, starting with ourselves. Everything we eat has a consequence. Knowing this helps us to reflect, to understand the impact of our daily choices and to act with awareness; actions based on coherence, understanding and the love that is born from respect for Life. The change we’ve been waiting for starts with ourselves. Choice is our most powerful weapon, let us learn to use it. Only then can we make a contribution to changing the world.
There is a need for us not simply to trust the food dogmas imposed by society, but to get to know what we eat, the only way that we can kickstart the revolution. A revolution carried out with love.
is the result of the meeting of two words, awareness and love, which were also key to my previous film, “Another World”. The themes that rouse my feelings, my passions, my thirst for knowledge, are the same but they manifest themselves in different issues. The fact that everything and everyone is interconnected means that every action becomes necessary in the balance of the circumstances that generate it and in the consequences that the action itself generates.
The film intends to provide necessary tools to those who are used to eating meat without worrying about the consequences. There is no pervading judgement, rather a desire to stimulate reflection, to unmask habits and to achieve tangible results. Even loving just one of the three categories explored (yourself, the environment and animals) brings an improvement. Not only a personal one. We need to debunk the myth that the behaviour of an individual has no effect on the whole. Each drop stirs the sea. And all behaviour is important in the end result.
If life is the basis for everything, food is the essential condition for it to prosper and flourish. Being aware that everything we eat has a consequence deriving from several factors is the first step towards protecting our bodies and the planet.
The idea of this film came just before the birth of my daughter Isabel. We can live by following the customs of the society in which we have grown up, but the gift of life that we are able to give comes with a great responsibility, which can raise questions about the things we have always known or taken for granted. This leads to a fundamental question. How will I raise my daughter and what kind of world will she have to live in? In a time such as this, even doing our grocery shopping with a sense of awareness, knowing what we are buying and what we are eating is the first fundamental step towards a better world. Because the world changes if the people in it change first, beginning with the smallest everyday gestures.
It’s possible to think big.
You just need to want to.